Clinical Marketing Manager

Location: Remote

Resuscitation

Job Purpose

Position coordinates & conducts clinical support and training associated with Hospital

clinical marketing programs. Position will be a clinical/technical expert on all ZOLL products

and serve as a resource to the ZOLL team. In addition, position will assist the Hospital Marketing Director with the development, refinement, and execution of all clinical initiatives and provide product management and marketing direction associated to the Hospital marketplace. Position may be required to draft clinical documents and train sales representatives on resuscitation products and practices.

Key Responsibilities

Key responsibilities will include (but are not limited to) the following:

  • Coordinate and conduct all aspects of ZOLL Clinical Marketing programs for Hospital
  • Clinical/technical product experts of all ZOLL products, serving as a reference, resource, and educator for sales personnel.
  • Serve as a clinical expert as it relates to resuscitation, including, but not limited to, AHA guidelines, clinical practice and translational research.
  • Assist in sales support activities, such as in-service/education & follow-up.
  • Develop, implementation, and monitoring new & future clinical marketing programs.
  • Create customized clinical content to fit the needs of hospitals
  • Maintain professional and technical knowledge by attending conferences, educational workshops, and by continually reviewing professional publications.
  • Act as clinical partner with current customers by providing support, information, guidance and new opportunities offered by clinical team to Hospitals in maximizing utility of ZOLL equipment, specifically pertaining to CPR quality.
  • Develop with Sales Management, tactical marketing plans
  • Responsible for assigned key product management and product line communications
  • Develop and rollout marketing campaigns, including sales promotions, brochures, advertising and other types of marketing and sales support programs.
  • Participate in and coordinate major congress for the region.
  • Other duties as assigned to support the growth of the marketing team overall. This can include, but is not limited to, development of new programs, presentations/lectures and assisting local clinical teams.

Essential Skills / Experience

  • Nursing/Paramedic/MD background with a minimum of 3-5 years of experience in the critical or emergency care setting
  • ACLS/PALS certification, instructor level ACLS and/or PALS
  • Experience educating Health Care Providers
  • Bachelor’s Degree in Business, Health Care, or related field
  • Demonstrated written and oral communications skills including strong presentation skills. Enjoys interacting and develop solid working relationships with management, staff and peers
  • Technically savvy with electronic media, computer skills.
  • Experience with resuscitation and a passion for improving patient outcomes in hospitals
  • Experience with execution of marketing / product management & clinical activities preferred
  • 40-50% travel expected

Behaviors / Values

  • Team player with strong initiatives on problem solving skills
  • Display positive, entrepreneurial spirit and is trustworthy and accountable
  • Approachable and enthusiastic individual
  • Flexible and adaptable to changing environment and needs
  • Good Planning and organizational skills for product management