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Director, North America EMS Marketing

Location: Chelmsford, MA

Resuscitation

Job Summary:

Drive the North American (NA) EMS business with an emphasis on strategic direction, positioning and product launches. This position focuses on market strategy and development as opposed to downstream sales and customer support. Applicable product lines include, but are not limited to, monitor/defibrillators, AEDs, CPR technologies, ventilators, clinical/QA information, therapeutic electrodes and accessories.

Essential Functions:

  • Drive the EMS positioning and strategy in the US and Canadian markets to ensure continued market growth and competitive penetration.
  • Work closely with the Marketing and Marketing Communications managers to effectively deliver product and company messages to the sales teams and market.
  • Lead the North American EMS Marketing Team.  Establish personal objectives for the team to help achieve NA EMS Marketing Objectives.  Provide coaching as necessary to grow and develop the team.
  • Partner with marketing teams from EMS-related ZOLL entities to insure initiatives are synergistic
  • Work with Product Management to define, research and guide development of EMS products to insure needs of NA EMS customer are met in fashion that is better than any competitive offering.
  • Produce an annual EMS marketing plan and budget that aligns strategies and tactics with those defined in the EMS mid-term plan; contribute to annual mid-term planning activities.
  • Other duties defined by the Senior Director consistent with ZOLL’s goals, objectives and interests.

Skill Requirements:

  • Demonstrated ability to take complex information and make it useful to customers and sales teams.
  • Demonstrated written and oral communications skills including strong presentation skills.
  • Excellent analytical, organizational, negotiation and project management skills.
  • Strong results orientation

Required/Preferred Education and Experience:

  • Bachelor’s degree in business or technical area, Master’s degree in Marketing preferred.
  • 10-12 years of Marketing and Product Management experience preferred
  • 5-7 years of Management Experience preferred

Other Duties:

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job.  Duties, responsibilities, and activities will be reviewed periodically as duties and responsibilities change with business necessity.  Essential and marginal job functions are subject to modification.

 

ZOLL Medical Corporation appreciates and values diversity.  We are an Equal Opportunity Employer M/F/D/V. 

 

ADA:  The employer will make reasonable accommodations in compliance with the Americans with Disabilities Act of 1990